Say hello to strategic copywriting that sounds good, feels good, and sells your stuff.
You've got a bangin' business with badass offers. But when you look at how to increase your sales, it feels....ew.
Stressful countdown timers, fake urgency, and false promises just make you and your audience feel like shit. Can’t it all be a little more…human?
You want to show up as yourself in your marketing and build real relationships with your audience. You want to give them the information, inspiration, and support they need to make buying decisions that are right for them.
And you also know you have a killer offer that will actually solve their problems.
Basically? You want to help your ideal clients and make money doing it.
And I'm SO here for it.
"Once you start working with Gerry, you’ll never want to get rid of her."
I was putting off writing for my service launch for weeks. When I finally started, everything I wrote felt wrong. Even though I was taking a launch course, I was just writing random words that either sounded too professional or too over the top. Now, I have launch copy that is intentional and actually sounds like me. I’ve used it for email campaigns, social media content, and on my website - it’s like having a custom gallery of words that I can use all over my marketing platforms.
And beyond the copy, I know how to talk about what I do in a way that feels right to me and speaks to my ideal clients. Beware, because once you start working with Gerry, you’ll never want to get rid of her.
Alana, Alana Winchester PhotographyConversion-friendly copy starts here.
Website Copy
Your offers are creating impact for your clients, and you want your website to reflect the true value of your work. When you’re ready for your site to feel like you and convert like crazy, it’s time for strategic copywriting that’s grounded in your brand.
Sales Page Copy
Take everything you thought you knew about selling and hit the delete button. My connection-based copywriting gives you strategic, long-form sales page copy without an ick in sight.
Strategy Session
For those deer-in-headlight moments when you need to get out of your own head and into some perspective. Talk it out with someone who gets it but isn’t too close to your business to see the whole picture.
Oh hi! I'm Gerry.
I’m a website copywriter that's here to change the way you think about sales and marketing.
I know I’m not the only entrepreneur who’s totally over feeling like a sell out. I wanted marketing that has strategy and also feels like me. So, I took matters into my own hands. Literally. (Cuz I write with my hands…get it?)
The truth is that marketing is a relationship and selling is a service. You’re literally connecting with people and offering a way to help. And that feels good, right? So if the thought of never “persuading” someone to buy your stuff makes you shimmy in your chair, I’m SO glad you’re here.
"Gerry made it easy to step outside of my own perspective so I could see the big picture of my business and how my work impacts my clients’ lives."
She has an amazing ability to capture my messaging while also capturing my voice. I no longer feel self-conscious about my website copy and know that it will help me to attract the right people for my business. Good copywriters are hard to find, and I feel confident about future projects because I have someone I trust to support my business.
Michelle, The Business Owner’s CoachHow It WorksGet In TouchFill out my inquiry form and I’ll get back to you to book a super chill discovery call. We can chat about your needs, goals, and favourite form of caffeine. And, you know, make sure we’re a good fit for each other.
Get In My CalendarIf we’re taking it to the next level together, you’ll book your project start date and pay a deposit to secure your spot. Then you’ll enter onboarding paradise so we can get absurdly clear on your messaging.
Get Bangin’ CopyYou get back to what you do best (being awesome) and I’ll research, organize, write, and edit my little heart out. You’ll get connection-based and sales-focused copy to use across your marketing platforms.
It’s time for website copy that has your ideal client nodding all the way to "add to cart"